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Lead automation

From any platform to a ringing phone, on its own

Leads arrive on Facebook, Google, JustDial, IndiaMART, your website, a Google Sheet or your own API. Each one is auto-assigned round robin, the employee's phone pings, the auto dialer calls it first, and the outcome is captured in two taps. The owner watches the whole chain live.

Live Sheets: Google Sheets connected as lead sources, new rows imported and round-robin assigned automatically

Leads flow in from wherever they start

f Facebook Lead Ads ig Instagram G Google Ads www Website forms wa WhatsApp Jd JustDial IM IndiaMART 99 99acres mb MagicBricks H Housing.com TI TradeIndia ▦ Google Sheets X Excel / CSV { } Any API f Facebook Lead Ads ig Instagram G Google Ads www Website forms wa WhatsApp Jd JustDial IM IndiaMART 99 99acres mb MagicBricks H Housing.com TI TradeIndia ▦ Google Sheets X Excel / CSV { } Any API
Why teams switch

What it fixes on day one

Today

Leads sit in an inbox for hours

A Facebook lead created at 9:07 gets called at 4 pm, after a competitor already did. Speed-to-lead is the whole game and forwarding on WhatsApp loses it.

With SensyConnect

New leads import the moment they arrive and are assigned instantly. The first call happens in minutes, not hours.

Today

Two callers ring the same customer

Manual distribution means duplicates, favourites and forgotten leads. The customer hears "we already spoke to your colleague".

With SensyConnect

Round robin gives every lead exactly one owner from birth. You choose who is in the rotation, per source.

Today

Nobody knows what happened to the lead

Assigned? Called? Interested? Every answer needs a phone call to the caller, and the caller's memory.

With SensyConnect

Assigned time, first-call time and outcome show up on the dashboard by themselves. The lead reports itself.

How it works

Three steps, no training day

  1. 1

    Connect the source

    Point SensyConnect at a Google Sheet or a REST API once, map the columns, choose the rotation. Facebook, Google Ads, JustDial, IndiaMART, portals and website forms all fill a sheet or an API, so all of them just work.

    Connected Google Sheets and API sources on the web dashboard
  2. 2

    Auto-assign, round robin

    Lead one to the first employee, lead two to the second, around the table it goes, the moment each lead lands. Different sources can deal to different people.

    Per-employee permissions and rotations on the web dashboard
  3. 3

    Ping, dial, record

    The employee's phone pings, the fresh lead surfaces first in the auto dialer, and the after-call sheet captures status and remark. The brochure goes on WhatsApp automatically.

    Assigned leads queue on the employee phone
What you get

Included in the one plan

₹159/user/month on yearly, ₹249 on the 3-month plan, plus taxes. Every feature on this site is in it.

See pricing
  • Sources: Google Sheets (live), REST API, Excel/CSV, copy-paste
  • Facebook, Google Ads, JustDial, IndiaMART, 99acres, MagicBricks, Housing, TradeIndia via sheet or API
  • Round robin per source, re-assignment rules for ignored leads
  • Real-time push to the employee, lead opens in one tap
  • Fresh leads first in the auto dialer, call due date filters
  • Owner sees assigned-to-called time per lead, live
Questions

Lead Automation: frequently asked

Which platforms can leads come from automatically?

Any platform that can fill a Google Sheet or call an API, which in practice is all of them: Facebook and Instagram lead ads, Google Ads lead forms, website forms, JustDial, IndiaMART, 99acres, MagicBricks, Housing and TradeIndia exports, WhatsApp enquiries, agency sheets and your own CRM. One-off lists come in from Excel/CSV or copy-paste.

How does round-robin auto-assignment work?

Like dealing cards: lead one to the first employee, lead two to the second, and around it goes, automatically, the moment each lead arrives. Every lead has exactly one owner and no two callers ring the same person. You choose who is in the rotation for each source.

What does the employee experience?

A ping: "new lead assigned", one tap to the record. Fresh leads surface at the top of the queue, the auto dialer calls through it, and the two-tap sheet saves the outcome. No spreadsheet, no register, no evening report.

What if an employee ignores a lead?

It stays visible: the dashboard shows assigned time and first-call time, so an untouched lead is a fact. Add a re-assignment rule and a lead not called within your window moves to the next person, with the miss still on the report.

What happens to leads that arrive at night?

They import and assign immediately, so they are sitting at the top of the right queue when work starts. The first calls of the morning go to the night's leads, which are usually the least contested and best converting of the day.

What does it cost?

It is included in the one plan. No per-lead charges and no automation add-on tier.

Do I need Zapier for lead automation?

Not necessarily. Anything that writes to a Google Sheet or calls an API works, including Meta's own sheet export and IndiaMART's API. Zapier, Make and Pabbly are convenient bridges when a platform has no direct export.

How fast does a new lead reach the caller?

Import and assignment happen within about a minute of the lead landing; the phone pings immediately, and the auto dialer puts it first, so the first call is typically within five minutes.

Can I automate JustDial and IndiaMART leads?

Yes. Land their alerts or API output in a sheet or endpoint, connect it as a source with its own rotation and tag, and month-end you can compare cost per interested lead per portal.

What if a lead comes in twice?

Phone number is the identity. A repeat enquiry merges into the existing record with the new source tag; you choose Skip or Update per source.

Can I stop automation for a specific caller on leave?

Yes. Remove them from the rotation for the day; the wheel skips them.

Does lead automation cost extra?

No. Sources, round robin, notifications and the dashboard are all included in the one plan.

Give your team the phone that sells

Try it free for 3 days: every feature, no card required.

₹159/user/month on yearly · all features included · Prices are per user, exclusive of taxes.